Your Possibilities Are Unlimited
by Joe Bonura, CSP
Hendrick Knew The Right Answer
Several years ago my wife and I were on vacation in Puerto Rico
at the Dorado Beach Hotel. The manager Hendrick Santos threw a Wednesday
night welcoming party for the hotel guests. I asked Hendrick to
tell us how he became the manager of one of the finest hotels in
Puerto Rico. He seemed genuinely happy to tell us his story.
When Hendrick was sixteen years old, he was a golf caddy at the
Dorado Hilton Hotel. A banquet was scheduled to honor the best caddies,
and he was one of the recipients. He borrowed shoes, a suit, a shirt,
and a tie in order to attend the event. He was dressed in a suit
for the first time, and as he stood in the lobby, a wealthy lady
asked him if he was the manager of the hotel. Hendrick immediately
replied that he was not the manager, but he would introduce her
to the manager. He went home that night and could not sleep. He
figured that if the lady thought he was the manager of the Dorado
Hilton, perhaps he could be the manager of a fine hotel in Puerto
Rico. Thinking about that awesome possibility, Hendrick could not
sleep that night. The next day, he told his caddy friends about
his goal, and they laughed and told him that the bigwigs would never
make him the manager of any hotel.
Close Your Ears And Open Your Mind
He ignored their taunts and pursued his dream. Hendrick Santos
looked at me with pride in his eyes and said, 'And today I am the
manager at the finest hotel in Puerto Rico.' What if Hendrick had
listened to his friends? How many times have you listened to others
when trying to determine your future, and how many times have you
allowed their comments to hold you back?
Do not wait - Act Now!!
Your possibilities are a choice. Every day when you rise, you are
given a new slate to write on. If you choose to continue to use
the old slate, you will continue to get what you have always been
getting. If you choose to do so, you can change your life for a
better alternative, and you don't have to wait another minute. You
must decide what it is that you really want, and then take the first
Where Are You Going?
If I invited you to take a journey with me, you would ask, 'Where
are we going?' Yet, have you seriously asked yourself that question
about the most important journey you will ever take - the journey
of life? Your life is not a dress rehearsal; it is the real thing!
Make up your mind, and you will have a productive life. Instead
of waiting for things to happen, YOU can begin making things happen
in your life. You have heard the expression, 'Nothing happens until
somebody does something.' I would like to change it to, 'Nothing
happens until YOU do something.' Success is a choice that you make
every day. Are you making the right choices? Better yet, are you
making any choices?
The Right Choices
Here are some ways that you can become unglued from the floor,
and move forward:
1. Personally commit to increase your
efforts by just 10% a day for the next thirty days. Note, I did
not say 100%. It only takes 10% more effort to be 100% more successful.
In 1973, the great racehorse Secretariat won the Kentucky Derby,
and went on to win the Triple Crown. Who finished second to Secretariat
in the 1973 Kentucky Derby? Sham finished second to Secretariat
in 1973. The irony is that if Sham had run in any other Kentucky
Derby, Sham would not only have won, but Sham would still hold the
record for the fastest Kentucky Derby ever run. Secretariat beat
Sham by only two-fifths of a second. Two fifths of a second and
Secretariat is immortal in racing history, and Sham is seldom known
by most people.
2. Operate as if you could not fail.
Ask yourself each day, 'If I could not fail, what would I do differently?'
Fear of failure is the biggest obstacle on your road to success
and fulfillment. Fear freezes you into a comatose state of inaction.
It All Begins With A Goal
When I was 20 years old, I set a goal to establish an advertising
agency before my thirtieth birthday. I was twenty-nine years and
nine months old when I started Bon Advertising Agency in 1972. Bon
Advertising became one of the largest in Kentucky with an equally
successful office in New Orleans.
Overcome The Fear Factor
It was a frightening experience to start my own business, but I
did it anyway. I had a wife, three children, two cars, and a mortgage
payment. I can remember driving to a secluded spot off of Interstate
64, stopping my car, and looking at the moon in the sky. I told
myself that if man could go to the moon, I could surely open an
advertising agency. Seeing the accomplishments of others put the
fear behind me, and I moved forward. For inspiration, observe the
success of others. Read books or listen to CD's on success and motivation.
New input produces new output.
3. Work creatively toward your possibilities.
Earl Nightingale said that if hard work alone were all it took to
be successful, a mill ox would be the most successful creature in
Are You The Solution Or The Problem?
Think how you can become the solution instead of the problem. Every
day, list ten ideas that you have been dreaming about. You do not
have to do anything but write them. If the ideas are big enough
and attainable, your subconscious mind will take over and begin
to make them happen. If you act on only 10% of your ideas, you will
be successful beyond your greatest dreams. When was the last time
you wrote your dreams on paper?
4. Expect to succeed. Wayne Dyer says,
'Believing is seeing.' That is a powerful statement because all
success begins in the mind. Whenever I make a sales call, I see
success, not failure, because I create what I expect. Positive expectation
is a powerful tool.
You Are Going To Die
When my Dad was 39 years old, the doctors diagnosed cancer. A year
later, the cancer recurred, and the doctors told him to prepare
to die. My Dad lived to be 96 years old. He expected to live longer,
and he did. When I asked him his secret, he said that he focused
on living instead of dying. What are you focused on today? Whatever
it is, you will surely get it - good or bad.
5. Reach for the stars. Leo Burnett,
one of the early greats in the advertising agency business, said,
'Reach for the stars, and you won't come up with a hand full of
dirt.' Always be reaching beyond your grasp. The opportunities are
there, waiting for you to decide to be a success or a failure. Failure
is also a choice. By choosing not to choose, you opt to allow fate
to determine your future. Webster defines fate as an inevitable
and often adverse outcome. Look for opportunities, and every day,
make an effort to progress. You are either moving forward or backward;
there is no such thing as standing still.
You Have The Power
POWER, an acrostic, was formed with the first letter of
each of the above 5 steps to progress. You have the power to have,
be, or do, anything that you want in life. It is up to you whether
you want to live a life of excuses or a life of fulfillment and
abundance. Make the right decision today. The choice is up
© 2004 Joe Bonura & Associates, Inc.