"Bad Day"

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BAD DAY
by Joe Bonura

 

NO WAY, JOSE

The other day, I was having a bad day. Yes, I have them too. I just did not feel like making my sales calls. The few calls that I made, were not successful. In fact, one person was rude and hung up on me.

MOVIE TIME

My first reaction was to give up and go to the movies. Did you know that movie theaters are open in the daytime for dejected sales people? You could see a rerun of the movie "Titanic" and watch your sales career and the ship sink at the same time.

A WALK IN THE PARK

My second reaction was to walk around the block, and return to the phone and begin again to make sales calls. I am so glad that I opted for the walk.

YOU WILL FEEL LIKE THE BUNNY

When I returned to the office and picked up the phone to make my next call, I felt energized from the walk, and my mental attitude had changed for the better. The first call resulted in a sale, and the next thing that I knew, I was like the energizer bunny: making calls, making more calls, making many more calls. If I had gone to the movies, the theater, not I, would have benefited.

PRESCRIPTION TIME

We all have bad days. The secret is to recognize when we are having one, and then do something about it.

HERE IS HELP

1. Take a walk.
2. Call a friend.
3. Call a happy customer.
4. Make a few in-person calls.
5. Take a short nap.
6. Listen to a motivational tape.
7. Read a chapter from your favorite sales book.

THE REAL SECRET

The secret is to break the pattern. If you continue to make calls when you are suffering from a mental limp, the person on the other end of the phone can feel your negative attitude.

ABANDON SHIP

Think about how you would feel if someone called you on the phone and sounded as if they were the last passenger on a sinking ship. Your voice always communicates how you feel. Next time you speak with someone who has the flu or a bad cold on the phone, you will understand why they sound the way they do. The same is true when you wear your attitude in your voice. It is obvious.

IN THE MOOD

I have written about it many times, and it still holds true:
Mood follows action--Action rarely follows mood.

DO SOMETHING

So, just do something physical--anything! You will feel your energy level increase, and that will be your sign to begin again. Doing something physical can change your mental outlook.

DO IT NOW

Try it immediately. Pick up the phone and call a happy customer. Watch what happens.

© 2007 Joe Bonura & Associates, Inc.


To see Joe and hear one of his favorite selling tips, follow this link to a video he created to share with folks who are interested in making more sales, or finding a job:

https://www.youtube.com/watch?v=Q9AyPsDMu0I

 

REPRINT info:
Joe Bonura would be pleased for you to reprint the article text free of charge (non-exclusively), but asks that you include his name and contact information:

Joe Bonura
Joe Bonura & Associates, Inc.
Website: www.bonura.com
407 Landis Lakes Court
Louisville, KY  40245

(502) 553-1746 phone

E-mail: joe@bonura.com


About Joe Bonura

His background is unique. Joe owned and operated a highly successful advertising agency for 18 years. During that time, he found his advertising campaigns were more effective when he educated his clients in the areas of sales and service. He conducted training seminars for his clients as added value. Word spread that Joe was a quality speaker and more and more people asked him to speak. The demand became so high that he sold the agency to three of his associates to start his own speaking and consulting company, Joe Bonura & Associates, Inc.

Joe is past President of the Kentucky Speakers Association and a Certified Speaking Professional (CSP), a prestigious designation earned by only 8% of the 3,600 member National Speakers Association. Joe presently serves on the board of directors of NSA.

He is author of the audio learning systems "Three-Dimensional Selling®" and "Turning Customer Satisfaction Into Customer Excitement®." He is author of the book Throw the Rabbit—The Ultimate Approach to Three-Dimensional Selling.

Click here TO ENGAGE JOE BONURA FOR A TRAINING SEMINAR AT YOUR COMPANY

 

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